About Us

All. About. The Hockey Community.

Best Shift Hockey is part of a family of brands encompassing several areas in the hockey world. Top priorities of Best Shift Hockey are to create high quality, unique, great looking, great feeling, useful merchandise specific to our unique hockey community. 

The hockey community is not only made up of players, but of their families, support networks, rink employees, coaches, trainers, and fans. And when your player, or playing days are over...your love of the game lives on. Hockey becomes a part of us. From early morning car pools, to late night league games, to growing up watching the zam with our noses pressed up against the glass...Best Shift Hockey aims to keep the connection each of us has with the community strong with products that create feeling and provide a connection to the game that gives us so much. We channel your love of the game and support of Best Shift Hockey products and give back to the growth of the game...and the next generation...on a global level. 

Best Shift Hockey gives back to "Hockey For Good" (501c3 pending), another brand that is near and dear to our hearts. Hockey For Good provides equipment, training, coaching, event planning and execution and community growth through the game of hockey. Find out more on Instagram @HockeyForGood

Check out all of our collaborations under the "Collab" tab on the main menu. And please follow us on your favorite social media platform @goodwoodhockey for the latest news and updates. One last ask...if you love our products and our mission...talk about us to your hockey family. Best Shift Hockey growth means growth for the game we love on many levels.

We are thankful for you and blessed to have you as a part of the Best Shift Hockey family.

Thank you